There are hundreds companies across the country, and some of the most valuable brands are right here in Atlanta, according to a new ranking.
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The finance site, 24/7 Wall St., recently released its list of the "50 Most Valuable Brands in the World." To determine the round-up, its experts reviewed Global 500 2019, the annual report on the strongest businesses across the globe. The writers also assessed a variety of other factors, including a company's financial performance and future forecasts.
Amazon, based in Seattle, took the No. 1 spot, followed by Apple, which is headquartered in Cupertino, California.
Three Atlanta companies also made the cut: UPS, Coca-Cola and Home Depot. Here’s a snapshot of the findings.
UPS
Ranking: No. 48
2019 brand value: $29 billion
2018-2019 brand value change: +33.2%
Coca-Cola
Ranking: No. 38
2019 brand value: $36 billion
2018-2019 brand value change: +19.1%
Home Depot
Ranking: No. 22
2019 brand value: $47 billion
2018-2019 brand value change: +39.4%
Overall, tech companies dominated the list. There were 13 tech brands included in the round-up, including Microsoft and Intel. There were five car brands, including Toyota and Porsche. Five telecommunication businesses, including Verizon and T-Mobile, made the top 50 ranking.
Want to see the full assessment? Take a look here.
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