Apple’s latest product launch will be in a setting that holds a special place in its history, signaling how big this event is for the company.

The Sept. 9 launch, which is expected to feature a larger iPhone and possibly a computerized watch, will be in the same Silicon Valley venue where Apple’s late co-founder, Steve Jobs, took the wraps off the original Mac computer 30 years ago. That machine was hailed as a major breakthrough that helped bring personal computing to the masses.

A “smartwatch” or other wearable technology would mark the company’s first foray into a new product category since the iPad came out.

Apple watchers expect an iPhone with a larger screen than the 4-inch display on the previous two generations of the device. The iPhone 6 is expected to feature a 4.7-inch screen to make it more competitive with larger smartphones made by Samsung Electronics and other rivals relying on Google Inc.’s free Android software. There also has been speculation that Apple may release another iPhone model with a 5.5-inch screen.

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