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“Everyone should have access to fresh and healthy foods, and we recognize that grocery shopping comes with many challenges in some neighborhoods,” Lyft general manager Sam Bond said in the release. “We want to help give families access to the healthy foods they need by easing the burden of traveling to food retailers.”
Participating families will receive eight rides per month to grocers. They will pay between $2 and $10 per ride.
Lyft launched its program in Atlanta after first having success in Washington, D.C. earlier this year. There, the program provided residents in Wards 7 and 8 — areas were a combined 81 percent of residents live in food deserts — with travel services for as low as $2.50.
Transit system MARTA launched similar efforts to address food deserts by providing a farmer’s market at select train stations throughout the year.
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