Freaknik promoter: "We’re expecting thousands of people"

UPDATE: Freaknik's coming back? Well .. not exactly

Freaknik partygoers in 1996. AJC file photo/W.A. Bridges

Hefner didn't attend the original Freakniks - he's only 20 - but his mom did, and he's heard stories. He and his fellow promoters thought bringing back the party for a new generation would be fun.

"This is going to be wild, fun, just like parties used to be," he said. "We’re expecting thousands of people."

But safety will be a priority, too. Promoters plan to provide security and a police presence to deal with traffic, he said. They specifically chose an events venue outside downtown Atlanta, with lots of parking capacity, to prevent the notorious traffic tie-ups of years past, he said.

"We're going to have multiple DJs, games, all types of stuff," Hefner said. "This is a one time thing for our generation."

He sounded excited about the social media buzz the event is generating: "It’s been trending and it’s not even close to the party."


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About the Author

Jennifer Brett
Jennifer Brett
Jennifer Brett is a multiplatform journalist and digital coach. She writes The Buzz blog for