The Chick-fil-A Peach Bowl has made a change in its swag.
The Peach Bowl gave up giving gifts to players, a bowl-game tradition that has included video games and visits to gift suites. Instead, they will give participating players from Georgia and Ohio State in this year’s game $400 gift cards, a watch and a football that their teammates can sign and keep for posterity.
CEO and President Gary Stokan said the players appreciated the gift cards rather than something like an Xbox. He said a few told him they were able to buy Christmas gifts for family members with the money.