Six Flags has tourism officials screaming and they aren’t even on rollercoasters.
The theme park had an estimated economic impact of $371.9 million in Cobb County for 2017, according to an analysis Cobb Travel & Tourism announced Wednesday.
In 2013, that number was $175 million, which makes this year’s impact a 53 percent increase since then.
READ | How Great American Scream Machine gives Six Flags riders a new thrill
When asked how the Cobb tourism agency arrived at that number, spokeswoman Lindsey Burruss said the Destinations International Impact Calculator.
She said it uses 10 different data sources to compile the number.
The calculation includes both Six Flags Over Georgia and Six Flags White Water, but it also includes whenever park guests stay at hotels, go out to eat, buy gas, go shopping and other purchases.
READ | Flashback Fotos: Six Flags Over Georgia through the years
“It includes all of those multiplying effects of the places that visitors spend their money in the county,” she said.
The agency said tourism is Cobb’s leading industry with $3.05 billion in economic impact and supporting more than 35,000 jobs in 2016.
And before the Atlanta Braves came to town with their baseball stadium and massive mixed-use facility with adjoining hotel, there was Six Flags.
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