"It's a chance to have one-on-one conversation with somebody, and now it's so hard to do even that," he told the New York Daily News. "This was just a little challenge to get people reconnecting."

So far, so good.

“People took to it immediately,” Lee said this week.

“There really wasn’t any kind of pushback. I think people saw it as a kind of necessity these days.”

Lee offers the deal on Sunday’s and says about one-fifth of his patrons take advantage.

Lee told the paper, he would like to see more of what he experienced growing up. "Sunday was always family day," he began. "I see that for a lot of other people, too. So that's why. "

Restaurants in Los Angeles and Des Moines are trying the same tact.

More here.