Weather Channel sheds 40 workers in creating division

Credit: Frederick M. Brown / Getty Images

Credit: Frederick M. Brown / Getty Images

The Weather Channel has reduced its staff by about 40 employees across several cities after consolidating some operations to create a product and technology division.

The new division will be responsible for providing the company’s commercial and individual users with the latest weather-centered products and technologies, according to internal communications.

The consolidation affected several operations, including WSI, a provider of business-to-business weather services; Weather Underground, the company’s online weather service; information technology; consumer products; and digital.

The Atlanta-based Weather Channel has about 1,300 workers.

While declining to comment specifically on the number of workers or operations affected by the consolidation, spokeswoman Shirley Powell confirmed Thursday the reorganization began in July.

“That effort to find the ideal structure to best position this team for future growth concluded today and did result in the elimination of some positions,” Powell said in a statement to The Atlanta Journal-Constitution.

“Those employees directly affected by this position elimination or reorganization were informed Wednesday, and we are working closely with them through this period of transition,” the spokeswoman said.

The staff reductions were in Atlanta, San Francisco; Madison, Wis., and Andover, N.Y.

Weather Channel companies include its cable TV network, digital properties, Weather Channel Radio Network and Weather Channel HD, in addition to WSI and Weather Underground.

The company is owned by NBC Universal and The Blackstone Group and Bain Capital, two private equity firms.