Tim Mapes, Delta’s senior vices president of marketing, said employees on the Atlanta carrier’s advisory committee for the uniform design wanted to “go big.”
“If you’re going to have a change, you want it to be a change,” he said.
Mapes said the new purplish color could be added to other Delta items like in-flight napkins — though the Delta logo and plane paint scheme will remain the same.
Flight attendants and airport agents last got new designs in 2006. Ramp and maintenance workers’ current uniforms date to 2000. Pilots’ uniforms are not part of the wardrobe update.
Delta aircraft parts warehouse worker Robert Sechriest said he had heard that a new color would be used.
“I didn’t believe it… I just didn’t think of it as a Delta color,” Sechriest said. “But it works.”
CEO Ed Bastian said the uniforms demonstrate “a great global style … that’s where we’re headed.”
The airline unveiled the new uniforms to about 500 employees at its own fashion show in Atlanta on Tuesday afternoon.
Amir Reese, a Delta flight attendant, said the uniform dress she wore as a model during the fashion show is more tailored than current uniforms.
“I definitely will be strutting through the airport,” Reese said.