Your kids’ favorite cartoon pig is expanding her theme park empire.
“Peppa Pig,” the pink pig with the charming English accent that’s taken over children’s programming, already has a theme park in Orlando. Come 2024, a second park will open in Texas, joining Peppa Pig experiences in the U.K. and China.
“The success of the Peppa Pig Theme Park has been phenomenal, and we are excited to embark on the journey again with our friends at Merlin to bring another park to the city of North Richland Hills, TX,” said Matt Proulx, Vice President, Location Based Entertainment at Hasbro, in a press release.
The theme park is a partnership between Hasbro and Merlin Entertainment, which also launched the successful LEGOLAND park. Much like its sister property in Florida, the Texas theme park will feature rides, interactive attractions, themed playscapes and shows, all based on instantly recognizable locations from the globally popular brand.
“Merlin is the definitive partner of choice for brands engaging children, holding the research, care, experience and interest in bringing iconic brands to life through location-based attractions,” added Proulx.
“North Richland Hills is known for its family-friendly amenities and activities and we could not be more thrilled to add Peppa Pig Theme Park to the mix. This will be a great addition to our community,” said North Richland Hills Mayor Oscar Trevino in the release.
While fans wait for the new Peppa Pig theme park, they can still become a little piglet at Dallas’ Peppa Pig World of Play, nestled between LEGOLAND and the Sea Life Grapevine Aquarium.
“Adding another Peppa Pig Theme Park for fans to experience continues our Blueprint 2.0 strategy of offering more meaningful ways for families to engage with our brands. We cannot wait for more guests to create lifelong memories with Peppa and her friends.”
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