“Store visits, Google search volume, third-party data and recent supply checks all suggest demand for Apple Watch has fallen sharply from initial levels,” Andy Hargreaves, an analyst with Pacific Crest Securities, said in a report.

Although customers initially were very interested in the Apple Watch, Hargreaves said he is lowering expectations for how many of the gadgets will sell in 2016 to 24 million from 21 million.

Hargreaves also has noted that more people search for the iPod, into which Apple is putting fewer resources, than the Watch, Business Insider reports.