Wells Fargo has supported RICE from 2018, when it was just a vision but hadn’t quite taken form yet, said Tai Roberson, the bank’s senior vice president of philanthropy and community impact.
Now, the center supports more than 300 Black entrepreneurs in the city through training programs, physical meeting spaces, access to a logistics center and other business resources. At Tuesday’s announcement, five of the RICE entrepreneurs were given gifts from Wells Fargo, ranging from a new vending cart to a $5,000 grant.
But the funding from Wells Fargo and resources it will provide is just one part of RICE’s partnership with the bank, said Jay Bailey, president and CEO of RICE.
“It’s also about entrepreneurs knowing and feeling that they have access to some of the biggest brands that exist,” he said. “What does that do for their self-esteem, self-confidence and belief knowing that that level of access is afforded to them through the Russell Center?”
The $1.5 million gift comes at a time of growth for RICE. A few years ago, Bailey and his team launched a $44.4 million capital campaign (inspired by a Jay-Z album) to spur a 14,000-square-foot expansion. Around 90% of the campaign goal has been raised or committed, Bailey said.
RICE launched in 2019 and is housed in the former headquarters of H.J. Russell and Company, a pioneering Black-owned construction firm started by the late H.J Russell.
The space was completely gutted and reworked to become a place for local Black entrepreneurs to develop and grow their companies. The learning lab that is being funded from the Wells Fargo grant is the first piece of the new expansion, according to Bailey, though the $1.5 million is not included in the capital campaign.
Credit: Ben Gray
Credit: Ben Gray
Since August, RICE has announced at least $3.4 million in gifts from corporations like PayPal, Walmart, Bank of America and now Wells Fargo.
“When we had zero budget four years ago, we did what we could with what we had,” Bailey said. “We are now entering a new phase in the middle of the capital campaign to really ramp up our offering to the entrepreneur.”
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