Radhika Subramanian, who as CEO represented her data analysis software company, Emcien, said follow-up meetings are what’s really critical to building a relationship and obtaining financing. She said she’d already made some valuable contacts.
While the availability of funding is always a concern among entrepreneurs, she said good ideas will attract investment dollars.
Entrepreneurs each made six-minute presentations in which they described their product, their market, the capabilities of their team and their financial performance to date. When they finished, they reminded investors how they could be reached.
Companies that have presented at Venture Atlanta, a nonprofit effort by the Atlanta CEO Council, the Metro Atlanta Chamber and the Technology Association of Georgia, have raised more than $1 billion since 2002.
At Venture Atlanta, 20 early-stage companies with revenue under $1 million and lesser capital needs share the presenting stage spotlight with 20 companies further along in their development. Those venture-stage businesses, with proven track records, might have revenue of $10 million or more and be looking for $10 million or more in investment.
McClelland said a particular push of this year’s Venture Atlanta was to show off local companies to investors from across the country in order to boost their chances of getting funded; local investors can’t finance all the worthy deals, he said. The range of companies presenting was expanded to give investors a bigger selection to choose from.