*MARTA will launch a comprehensive training for employees to improve customer service.
*The agency will create a “station manager” career track for employees who deal directly with customers.
“We have to review and redesign this entire customer service experience across the board to earn their confidence every day,” Parker told more than 500 business and political leaders at Friday’s breakfast. “Bad traffic won’t disappear overnight, but great customer service will drive ridership.”
Ridership has been declining at MARTA and at transit agencies across the country in recent years - a phenomenon fueled by the rise of telecommuting, ride-hailing services like Uber and Lyft, cheap gas and other factors.
In addition to those initiatives, Parker announced plans to renovate all 38 MARTA rail stations. And he pledged to support development around transit stations south of I-20.
You can read more about Parker's plans for a $100 billion investment in transit here.