This ad-hoc methodology means it takes an average of five hours of labor to fill a single spot on a TV show or movie, Mitchell said. He said Impact’s goal is to reduce that time significantly. “We can hopefully help people get access to more opportunities and jobs they wouldn’t normally have or normally see,” he said.
Similar to LinkedIn, employers can give workers “shout outs” if they do a good job, the types of endorsements that Mitchell said could lead to more work.
“It’s a very trust-driven business,” Mitchell said. “People work 14 to 16 hours a day. They need reliable people. References are incredibly important. We are digitizing that.”
The site has been building its own database and now has 400,000 individuals who work jobs like camera operator, gaffer and production designer. “We invite people to join our network and claim their profiles,” Mitchell said. More than 4,000 people out of Atlanta have done so already, he noted.
During its beta test run, Impact helped fill jobs for 13 Atlanta-based productions, he said.
Impact is backed by Benchmark, a venture firm that was a lead investor in companies like Uber, eBay and OpenTable.