One of the billboards will be posted in Marietta, but it will contain a different message.
But Archie Gottesman, founder of JewBelong, the nonprofit behind the billboards, believes it’s still important to bring attention to incidents like those that occurred in Cobb.
“Hate is hate. And shining a light and saying something, it is important,” Gottesman said. “I think when the hate just goes and people are scared to call it out or they think it’s no big deal — especially in schools, I think that’s where damage can happen.”
The group was responsible for similar billboards in Times Square in 2021, and the billboards have since been in Boston, San Francisco and Las Vegas.
Ten billboards are scheduled to go up in the Atlanta area through the fall. The first went up last week on Peachtree Road.
“Can a billboard end antisemitism?” it asks viewers. “No. But you’re not a billboard.”
“We’re just 75 years since the gas chambers,” another will read. “So no, a billboard calling out Jew hate isn’t an overreaction.”
Antisemitic incidents in Georgia more than doubled between 2020 and 2021, according to a report by the Anti-Defamation League. Georgia tallied 49 incidents in 2021.