Mark Shavin, a journalism lecturer at Georgia State University, said TV stations keep adding local news because it's often cheaper to operate than paying for syndicated programming such as "Dateline" and "Chicago P.D.," two options WATL has been airing from 8 to 10 p.m.
“They must feel the advertising dollars are there to support it,” said Shavin, who previously worked as a producer at Fox 5, Channel 2 Action News and 11Alive from 1984 to 2016.
WATL-TV already has weekday newscasts from 7 to 7:30 p.m. and 10 to 10:30 p.m.
11Alive currently airs local news from 4:30 a.m. to 7 a.m., 5 p.m. to 6:30 p.m. and 11 p.m. to 11:35 p.m.
At the 9 p.m. hour, WATL will be competing with a local newscast on Peachtree TV, CBS46’s sister station. At the 10 p.m. hour, WATL will compete directly with Fox5’s long-standing 10 p.m newscast for the entire hour.