In the wake of a crushing defeat in South Carolina last weekend, Mitt Romney has turned up his attacks on Newt Gingrich in Florida, issuing a new TV ad that savages Gingrich on a number of fronts.

"While Florida families lost everything in the housing crisis, Newt Gingrich cashed in," Romney says, alluding to Gingrich's work at Freddie Mac.

The ad also brings up Gingrich's past ethics troubles in the Congress.

Will this ad help Romney turn the tables on Gingrich in Florida?  Give me your opinion below.