LOS ANGELES – Rams kick returner Brandon Powell, who played with the Falcons in 2020, launched his own cryptocurrency (also know as a social token) on Thursday.

Fans who hold $BP4 will have exclusive access to behind-the-scenes Super Bowl week footage, tips for aspiring athletes to gain financial freedom, as well as admission to digital and real-life experiences.

Powell has six returns for 133 yards and a touchdown this season for the Rams. He has eight kickoff returns for 208 yards and a long return of 65 yards.

Powell played in 15 games for the Falcons in 2020. He had 17 punt returns and 17 kickoff returns.

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Falcons wide receiver Ray-Ray McCloud breaks a tackle during the second half of a game against the Washington Commanders at Mercedes-Benz Stadium in Atlanta on Sunday, Sept. 28, 2025. (Miguel Martinez/AJC)

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