Wondering what the #LongLiveBankroll hashtag is all about? It's a tribute to slain Atlanta rapper Bankroll Fresh, who would have turned 30 years old today.

»RELATED: Rapper Bankroll Fresh killed in shooting at Atlanta studio

Famous for his 2014 "Hot Boy" record and his affiliation with 2 Chainz, the artist was killed in a March 2016 shooting in Northwest Atlanta. He was just 28.

Nearly a year-and-half after his death, fans are still honoring his legacy to celebrate his contributions to the hip-hop industry.

And today those tributes are heightened as celebs and supporters flood social media to honor him on his birthday.

»RELATED: Deadly Atlanta rap studio shooting featured on A&E’s ‘The First 48’

»RELATED: Man charged with murder of Atlanta rapper; victim’s dad sues security

»RELATED: 2 Chainz Pink Trap House redefines Atlanta ‘ratch’ with hip-hop monument

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Atlanta civil rights leader and international human rights activist Joe Beasley, pictured in 2011, died Tuesday, Dec. 9, 2025, at age 88. (Curtis Compton/AJC 2011 )

Credit: ccompton@ajc.com

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A migrant farmworker harvests Vidalia onions at a farm in Collins, in 2011. A coalition of farmworkers, including one based in Georgia, filed suit last month in federal court arguing that cuts to H-2A wages will trigger a cut in the pay and standard of living of U.S. agricultural workers. (Bita Honarvar/AJC)

Credit: Bita Honarvar