Falcons-Colts ranks in top 5 for viewers of NFL Network International Games
The ending wasn’t what Falcons fans wanted, but the game was a big win for the NFL’s international viewing audience.
With more than 6 million viewers, Sunday morning’s matchup between the Falcons and Colts at Berlin’s Olympic Stadium ranked among the top five for an NFL Network International Game.
That total, which includes TV and digital viewers but doesn’t include numbers from the local markets in Atlanta and Indianapolis, peaked with about 9 million viewers in the game’s final 20 minutes.
Because of the unique start at 9:30 a.m. EST, there was no competition among other NFL games and was a valuable viewing window before the start of the 1 p.m. games. The Colts pulled out the game with a comeback in the final minutes of regulation before taking a 31-25 victory in overtime.
Those numbers are a 37% increase over last season’s Week 10 matchup between the New York Giants and Carolina Panthers in Berlin and make it the second-most-watched international game in Germany for the NFL Network.
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