Three months after announcing it was bringing a tech hub to Atlanta, Macy’s is pulling out of the deal citing the ongoing coronavirus pandemic.
Photo: Nicolas Economou/NurPhoto via Getty Images
Photo: Nicolas Economou/NurPhoto via Getty Images

Macy’s pulls out of Atlanta-based tech hub citing coronavirus pandemic

Three months after announcing it was bringing a tech hub to Atlanta, Macy’s is pulling out of the deal citing the ongoing coronavirus pandemic.

“The COVID-19 pandemic has taken a toll on the Macy’s, Inc. business. As a result, we have decided not to occupy the T3 West Midtown building in Atlanta,” Macy’s spokeswoman Andrea Schwartz said in an emailed statement. “We have notified the Georgia Department of Economic Development that we will not proceed on our application for economic support in connection with the T3 facility.”

In February, the company announced plans for a $14 million technology hub at Atlanta’s T3 West Midtown facility off 17th Street that would have created 630 new jobs. The majority of the positions would have centered on software development in an effort to boost its online sales.


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The company closed all of its stores March 18 and started a phased reopening earlier this month, reopening four of its metro Atlanta stories including its flagship location at Lenox Mall. Another 80 stores are reopening for Memorial Day weekend.

The department store will still maintain its existing Johns Creek technology hub on State Bridge Road where 1,500 employees focus on back-office support and infrastructure.

“We’re grateful for the warm reception we received from civic and government leaders and look forward to our ongoing presence in the Atlanta area,” Schwartz said.

While Macy’s tech hub is no longer coming to Atlantic Station, Microsoft announced it will open an office at Atlantic Station next year focused on cloud computing and artificial intelligence, the tech company’s latest project in Atlanta.

The $75 million development will create 1,500 jobs in several different categories.

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