"Well, first and foremost, I don't know who it is, but it isn't me," Florida football coach Jim McElwain told boosters Tuesday night regarding a viral photo of a naked man resembling him laying over a dead shark. (See video, above)

The image, first tweeted by wildlife conservationist Anneka Svenska last Friday, demanded to know "Where is the humour in humiliating slaughtered animals?"

Since then McElwain and Jimmy John’s founder Jimmy John Liautaud have been targeted on social media as the likely culprits.

Liautaud also has, reportedly, denied he is the man in the photo.

Judge for yourself. Click on image below to reveal the original tweet:

Warning: Image may be offensive.

Jim McElwain has been Florida's football coach since 2015.

Credit: Phelan M. Ebenhack

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Credit: Phelan M. Ebenhack

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