The Norcross Downtown Development Authority, Economic Development department, and Network Norcross will conduct a free workshop as part of their continuing education series on 'Brand Identity.' The class, open to anyone, will be held 9:30 a.m. to 12:30 p.m. Tuesday, Aug. 4 at the Norcross Cultural Arts & Community Center Ballroom, 10 College Street.
Instructor, Cathy McDaniel, will discuss the importance of branding and how an effective brand strategy provides a major edge in increasingly competitive markets. Attendees will learn how sending a consistent and controlled message is essential to presenting a strong, unified overall company image.
Cathy McDaniel is the author of 'A Road Map To Saving Your Home' which is available at the National Association of REALTORS bookshelf. She received the 2008 Educator of the Year from Georgia Real Estate Educators Association. Today she serves as the Education Director for Georgia Realty School a division of Virtual Properties Realty, Qualifying Broker for Owners 1st Property Management Company, and has a partnership with HomeBridge Financial and Crown Communities and many others which allows her to offer free classes and community events.
The class qualifies for three CE hours. Information: Norcross Economic Development.
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