Super Bowl LIII ticket prices on the secondary market moved slightly in response to the outcomes of Sunday’s conference championship games.
Brett Goldberg, co-CEO of TickPick, said the average price for tickets to the Feb. 3 game at Mercedes-Benz Stadium declined on his marketplace from $6,920 before Sunday’s games to $6,812 on Monday morning. But he said the low -- or “get-in” -- price increased from about $3,450 to $3,589.
“I think the averages coming down are due to new inventory coming on the market,” Goldberg said. “And the cheapest ‘get-ins’ increasing is due to the typical spike in sales the day after the teams are (determined).”
Overall, though, Goldberg perceives ticket demand for the Los Angeles Rams-New England Patriots matchup to be lower than for last year’s Super Bowl between the Patriots and Philadelphia Eagles. He attributed that to “the fanatic Eagles fans compared to the newer Rams fan base.”
Chris Leyden, communications manager for SeatGeek, another secondary ticket marketplace, said the “get-in” price for the Super Bowl immediately dropped on his firm’s site by about $300 when the New Orleans Saints lost to the Rams in the NFC Championship game, “bounced up about $400” when the Chiefs led the Patriots in the fourth quarter of the AFC title game and “dropped back down by about $200” when the Patriots won in overtime.
As of Monday morning, SeatGeek showed an average list price of $6,802 and a “get-in” price of $4,023 (including fees).
“With the Rams winning, it will be interesting to see how prices move in the coming days, as Rams fans will need to make a cross-country trip to see their team in Atlanta,” Leyden said.