The Hawks will participate in this weekend’s Atlanta Pride Festival and have produced event-inspired team merchandise.

The participating group will wear and distribute a red jersey-like T-shirt with the No. 45, the number of years the Pride event has been held in Atlanta. Other merchandise that will be available are three other T-shirts, red, white and gray, and a baseball cap. Each will display the message “True Comes in All Colors.” The items will also be available at Philips Arena.

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Atlanta Hawks forward Jacob Toppin (0) makes a layup against the Miami Heat defense during the first half of an exhibition game Monday, Oct. 12, 2025 at State Farm Arena in Atlanta. (Daniel Varnado for the AJC)

Credit: Daniel Varnado/For the Atlanta Journal-Constitution

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Ceudy Gutierrez reads a book to her 2-year-old son, Matias, at their home in Buford, GA, on Tuesday, Nov. 18, 2025. Ceudy Gutierrez is struggling to make ends meet for herself and her three young kids following her husband’s ICE arrest earlier this fall. (Miguel Martinez/ AJC)

Credit: Miguel Martinez-Jimenez