Sports

5 thoughts on Falcons, starting with Blank's marketing problem

121414 ATLANTA: Falcons head coach Mike Smith and team owner Arthur Blank watch over team warmups before playing the Steelers in a football on Sunday, Dec. 14, 2014, in Atlanta. CURTIS COMPTON / CCOMPTON@AJC.COM Arthur Blank can't be happy with Mike Smith's record or fans abandoning his team. (Curtis Compton, ccompton@ajc.com)
121414 ATLANTA: Falcons head coach Mike Smith and team owner Arthur Blank watch over team warmups before playing the Steelers in a football on Sunday, Dec. 14, 2014, in Atlanta. CURTIS COMPTON / CCOMPTON@AJC.COM Arthur Blank can't be happy with Mike Smith's record or fans abandoning his team. (Curtis Compton, ccompton@ajc.com)
By Jeff Schultz
Dec 15, 2014

1. Arthur Blank has a marketing problem: It's clear few fans in Atlanta have been caught up "NFC South First Place" fever. There were an estimated 30,000 Pittsburgh Steelers fans in the Georgia Dome Sunday. That can only happen if a large number of Falcons fans are selling their season tickets. Obviously, few teams in pro sports have national fan bases as large as the Steelers, so Sunday was an extreme example. But the game still illustrates how local fans checked long ago and have lost faith in this team and, we can assume, this regime. Above all else, that's why Blank will make significant changes – whether it's just with the team's coaching staff (Mike Smith, assistants) or also in the front office (general manager Thomas Dimitroff, scouts). Above all else, Blank is businessman.

2. Wondering about Julio Jones: He's a great player. Those who doubt that are doing so largely because they want to use, "The Trade," as a lightning rod for what's wrong this team. (I'm not going down the road right now.) But there's no question Jones has had problems staying healthy. He missed three starts his rookie season, 11 last year, Sunday with a hip injury and it's reasonable to wonder about his status this week. Jones is tough, he plays through pain, but that's a difficult injury for any athlete, let alone a wide receiver who relies on his speed, quickness and cutting ability. Even if Jones tries to play against New Orleans, his effectiveness may be diminished. Because Falcons-Saints games often come down to one play, that's a big injury.

3. Matt Ryan hasn't rescued team: It's true that quarterbacks usually get too much blame and too much credit. It's also true that Ryan's pick six against the Steelers, which ultimately proved to be the difference in the game, might have been partially the fault of wide receiver Harry Douglas for turning up field on his route. But Ryan is supposed to be the leader of this team and he needs to be the difference maker (in a good way). He has struggled with accuracy at times, even on some completions. He hasn't made a lot of mistakes but the ones he has made have been significant. He's also ultimately responsible for getting the offense in the end zone. Twice against the Steelers, the Falcons twice had to settle for field goals despite drives of 70 and 75 yards (that ended at the Steelers' 10 and 4, respectively). And yes, Julio Jones would have helped.

4. Yes, sacks matter: The Falcons had one Sunday. They seldom got pressure on Ben Roethlisberger. Their 16 sacks rank at the bottom of the league. Twenty teams have at least double that total, and Buffalo (49), Philadelphia (47) and Baltimore (45) seemingly are playing in another league.

5. Falcons-Saints, an historical perspective: The Falcons won the season opener at the Georgia Dome, 37-34 in overtime. What are their chances of winning again Sunday? For what it's worth, they haven't swept a season series from the Saints since 2005 (34-31 in San Antonio following Hurricane Katrina; 36-17 in the Georgia Dome). The last time: They swept a series that included a win in the Superdome was 2002 (37-35 in New Orleans; 24-21 in Atlanta).

A recent writer's dozen from the digital jukebox

-- MyAJC: John Hart: 'It's not like I'm breaking up the '27 Yankees'
-- AJC: Falcons reality check: One great half won't get it done
-- AJC: What would it take for Falcons to keep Mike Smith
 -- MyAJC: Hawks go from off-cour embarrassment to on-court success
-- AJC: Playoff committee got teams right but changes are needed
-- AJC: Jimbo Fisher leaves Georgia off ballot; Bielema puts Tech 19th on his (huh?)
-- AJC: Playoff committee got teams right but changes are needed
-- MyAJC: SEC title: Mizzou can't compete with Alabama --nor can any team
-- AJC: Short takes: Sims leads way as Alabama rules SEC again
-- AJC: Weekend Predictions: Georgia Tech ends Florida State's run
-- AJC: New rankings make college football playoff look like set up
-- MyAJC: Rare situation: Eyes are off Bulldogs and on Jackets
-- MyAJC: Tech's Bobinski finally stops stalling with Johnson
-- AJC: Georgia Tech finally offers Johnson contract extension
-- MyAJC: Finally, a real football team named Falcons shows up
-- AJC: Falcons' short takes: Devin Hester says officials admitted mistake
-- MyAJC: This Georgia season was just another big tease
-- AJC: Georgia 'short takes' on loss to Georgia Tech
-- MyAJC: As Georgia loses SEC title shot, Tech suddenly has higher ceiling
-- AJC: Missouri wins SEC East -- will it affect Georgia?

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Jeff Schultz

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