Atlanta Super Bowl executive hired by College Football Playoff

The former chief operating officer of Super Bowl LIII in Atlanta has a new job with the College Football Playoff.

Brett Daniels has been named the CFP’s senior director of communications and branding, playoff executive director Bill Hancock announced Tuesday.

Daniels was chief operating officer of the Atlanta host committees for the January 2018 college football national championship game and the February 2019 Super Bowl, both played at Mercedes-Benz Stadium.

Before those roles, he was a deputy director of athletics at Georgia Tech, a long-time Dallas Cowboys executive and co-executive director of the host committee for the 2014 men’s college basketball Final Four in Arlington, Texas.

“Brett is an excellent practitioner in the field of communications,” Hancock said in a news release. “His first-hand experience with our championship and similar top-tier sporting events will make him a terrific member of the CFP team. His time on campus at Georgia Tech also gives him a tremendous perspective.”