The city of Canton has a new “brand,” as expressed by a new logo and internet website that rolled out at the beginning of June.
It's the work of id8, an advertising agency that four months listening to residents, visitors, business owners and city officials in interviews, focus groups, workshops, on-the-street interviews and more than 450 online surveys, before beginning the redesign, according to a "Canton Branding" web page.
The logo incorporates the name “Canton” in green letters overlying a ribbon of blue, representing the Etowah River.
The city's new home page, cantonga.gov, has top line links to "Our Community," "Visit Us," "How Do I," "Business," "Your Government" and "Police." Downpage links lead to events listings, meetings and agendas, online payments, reporting non-emergency problems, staff directories, jobs and other information. There's also a search tool for the entire site.
Information: http://bit.ly/2sBDeB6
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