Business

UPS, Live Nation partner to reduce emissions

By Arielle Kass
May 24, 2011

UPS is partnering with Live Nation Entertainment to track the carbon footprints of touring musicians and reduce the emissions of those tours.

The sponsorship is intended to promote UPS' environmental logistics solutions to artists and fans.

Through the partnership, Live Nation will purchase certified carbon offsets to mitigate the emissions produced by sending tickets and other performance-related transportation. The company will work with UPS to reduce waste and use more efficient products.

About the Author

Arielle Kass covers Gwinnett County for The Atlanta Journal-Constitution. She started at the paper in 2010, and has covered business and local government beats around metro Atlanta. Arielle is a graduate of Emory University.

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