Delta wants to boost the revenue it collects from selling amenities to customers to $15 on average, up from about $8.30 per passenger now.
That would come from "optional services" including first class, Comfort+ seats with extra legroom, Sky Club, priority boarding, on-board purchases, trip insurance and hotel/rental car packages.
It doesn’t include baggage fees, the add-on most fliers are familiar with, because that isn’t considered an amenity.
"There are so many ways to get (to the $15 per passenger goal)," Glen Hauenstein, Delta's executive vice president of network planning and revenue management, said during a presentation to investors.
To find out more about how Delta plans to collect more cash and what it means for travelers, read the full story on myAJC.com.
Credit: Kelly Yamanouchi
Credit: Kelly Yamanouchi
About the Author
