For $1,000 a week, Saints fans want to make Falcons fans relive the Super Bowl collapse with a billboard displaying the now infamous 28-3 third-quarter score near Mercedes-Benz Stadium.

The New Orleans T-shirt company Dirty Coast has launched the campaign based off their (apparently) popular score designed shirt. From the campaign:

In New Orleans we take history seriously. So it goes without asking that we made note of the historic loss in last year's Superbowl. So to commemorate that moment we would like to put up a billboard in Atlanta. Is it an epic act of trolling? Maybe. Is it hilarious? You bet.

If you want to help us pay for the billboard ($1,000 per week) then please donate $10. If we can collect enough we can keep the billboard up for months.

Fun. See ya’ in December.

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Atlanta Falcons wide receiver Darnell Mooney (left) is unable to cacth the ball but the referee called pass interference on Miami Dolphins cornerback Rasul Douglas (right) during the second half of an NFL football game at Mercedes-Benz Stadium in Atlanta on Sunday, October 26, 2025. (Miguel Martinez/AJC)

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Tracy Woodard from InTown Cares (left) and Lauren Hopper from Mercy Care organization work with residents at the Copperton Street encampment in August 2024. 
(Miguel Martinez / AJC)

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