A trip to the Allstate Sugar Bowl has triggered some hefty bonuses for UGA coach Kirby Smart and his assistant coaches.

According to the Athens Banner-Herald, Smart is set to receive a $175,000 bonus and his 10 assistant coaches are in line for up to $681,000 total for reaching the New Year's Six non-playoff game.

- SEC East title nets $600K in bonuses for Smart, UGA assistants

Assistant coaches get a bonus of 20 percent of their base salary, according to the Georgia Athletic Association's performance-based bonus structure. According to the report, that's worth $78,000 for coordinators Jim Chaney and Mel Tucker and $75K for offensive line coach Sam Pittman and quarterbacks coach James Coley.

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LSU head coach Brian Kelly and Georgia head coach Kirby Smart meet before the Southeastern Conference championship NCAA college football game, Saturday, Dec. 3, 2022, in Atlanta. (Brynn Anderson/AP)

Credit: AP Photo/Brynn Anderson

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Peggy Harris (foreground) stocks the shelves at Sandy's IGA, which is the only grocery store in town, Tuesday, October 7, 2025, in Sparta. Hancock County has one of the highest rates of childhood food insecurity in the country. (Hyosub Shin/AJC)

Credit: Hyosub Shin/AJC