Atlanta's Chick-fil-A Bowl is hyping up the rivalry between the conferences in a series of "Electric Football" videos.

And they are something to see.

The annual SEC and ACC New Year's Eve game experienced its 17th straight sellout – a streak only exceeded by the Rose Bowl - earlier last month.

Matchups have yet to be finalized, but could include Clemson and Texas A&M, or Miami and Texas A&M, facing off at the Georgia Dome.

In the meantime you can spend your time watching the 14 15-second clips title "Celebrate the Rivalry" and pick your favorite.

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Kennesaw State fans celebrate after Kennesaw State beat UTEP during an NCAA college football game at Fifth Third Stadium, Tuesday, Oct. 28, 2025, in Kennesaw. Kennesaw State won 33-20 over the University of Texas at El Paso. (Hyosub Shin/AJC)

Credit: HYOSUB SHIN / AJC

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Austin Walters died from an overdose in 2021 after taking a Xanax pill laced with fentanyl, his father said. A new law named after Austin and aimed at preventing deaths from fentanyl has resulted in its first convictions in Georgia, prosecutors said. (Family photo)

Credit: Family photo