Hawks hire (real-life) Ashley Madison for ticket campaign

Shhhh, no one has to know.

Or maybe lots of people will find out. That’s the Hawks’ plan.

The Hawks unveiled a new marketing campaign Friday – taken straight from the headlines – in a promotion for ticket sales. Here is the link to one video.

The team signed three real-life people named Ashley Madison to promote the team’s 10-game flex plans which went on sale Friday. All three Ashley Madisons are Georgia residents – two females and one male.

Ashley Madison is the controversial online dating website marketed to those who are married or in a relationship.

The Hawks are encouraging that fans “start a new love affair with the team.” In the first video released, one real-life Ashley Madison says “Don’t worry, your old team doesn’t have to know.”