Nipsey Hussle became a trending topic Thursday as fans honored him on what would have been his 34th birthday.

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In March, the rapper, famous for his music and community activism, was fatally shot outside his store, Marathon Clothing Company, in Los Angeles. He was 33.

More than four months after his death, people are still celebrating his life. And today those tributes have been heightened as celebs and supporters, including his girlfriend Lauren London, flood social media to honor him on his birthday.

Some shared their favorite videos and quotes from Nipsey Hussle.

Others thanked the slain entrepreneur for his contributions to the hip-hop community.

And many paid tribute to Nipsey Hussle by using the hashtag #TheMarathonContinues, a phrase the artist commonly used.

» RELATED: Here's how Twitter responded when Jermaine Dupri said Nipsey Hussle was Jesus

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