AMC Theatres is joining the streaming industry, because movie lovers can now rent and buy films for viewing at home.
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The company recently announced AMC Theatres On Demand, an online store that offers its Stub members about 2,000 flicks after their theatrical runs.
"With more than 20 million AMC Stubs households, and with our web site and smartphone apps already being visited hundreds of millions of times annually by movie fans, AMC Theatres is in a unique position to promote specific movies with greater personalization than has ever been possible before," said Adam Aron, CEO and president of AMC Theatres. "Through the launch of AMC Theatres On Demand, we can reach movie lovers directly and make it easy for them to access films digitally."
Films will cost between $3 and $5.99 to rent, and $9.99 to $19.99 to buy, and several major Hollywood studios, including Disney, Warner Bros., Universal, Sony and Paramount, have collaborated with AMC to add movies to the new library.
The service can be accessed on AMC Theatres mobile, connected devices and SmartTV applications. Learn more about the program here.
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