Business
What they're saying about Snapchat's decision
»»» "Snapchat has the potential to build something that is much bigger and management has so far demonstrated that they have the chops and ambition to get this done." -- Sanjay Sabnani, Chairman and CEO of CrowdGather
»»» "Facebook's Snapchat bid shows triple the desperation. The social network paid $1 billion for no-revenue Instagram a little over a year ago. Now, it's said to be dangling as much as $3 billion to lure a mobile app that sends self-destructing digital images. Facebook's apparently escalating need to buy off marauders at its moat suggests its defenses may be scalable." -- Robert Cyran, Reuters Breakingviews columnist
»»» "If Facebook is saying they are having an issue with teens and they need to find an app for teen advertisers, then it's logical to find an app where teens are spending their time," -- Forrester analyst Julie Ask.
»»» “Snapchat has traction with a piece of the market. If Facebook buys them, they mitigate some risks that consumers spend more time off of Facebook’s platform and are outside the reach of their sales efforts.” -- Brian Wieser, analyst with Pivotal Research Group
»»» "After watching Twitter's triumphant initial public offering, [Snapchat founder Evan Spiegel ] probably recognizes that he might be sorry for the rest of his life if he misses out on a similar high point. Snapchat could be blown away by some new fad, but then Facebook is still there after almost 10 years." -- Novelist Leonid Bershidsky, writing for Bloomberg View.
