Venom Energy will feature Hawks' Johnson

He joins a roster of athlete spokesmen that includes Lance Berkman of the Houston Astros, Kenyon Martin of the Denver Nuggets and Pavel Datsyuk of the Detroit Red Wings.

Johnson will be featured in regional marketing material. Look for images of a fiery eyed Johnson under the tag-line "Strike First." Venom Energy is owned by Plano, Texas-based Dr Pepper Snapple Group.