A California man has a bone to pick with KFC over its wildly popular grilled chicken giveaway.

James Asanuma has filed suit in Los Angeles Superior Court, saying the chain's April giveaway was a clever scam to trick customers into spending more money, the Web site tmz.com reports.

The lawsuit alleges that KFC promised customers two pieces of grilled chicken, two individual sides and a biscuit. But the promotion, which was promoted on the "Oprah Winfrey Show," generated more demand than KFC could supply.

And although customers who were denied their right to free food were given vouchers, Asanuma's suit says that's not good enough.

The suit calls the tactic "bait and switch" and said customers incurred "travel costs, paper and printing costs, postage, the money they spent on other food items at KFC on visits when they had intended to redeem the coupon ... and the loss of the value of the promised meal," TMZ reported.

The suit seeks unspecified damages.

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