Home Depot’s name is coming off a Major League Soccer stadium in California in the coming months, and it’s being replaced by StubHub, a ticket reseller owned by eBay.
BillboardBiz.com recently reported that AEG, which owns Home Depot Center in Carson, has signed a naming rights deal that changes the facility to StubHub Center in June. The switch coincides with a June 19 game between the Los Angeles Galaxy soccer team, which is owned by AEG, and Portland Timbers. The center is home to the LA Galaxy and Chivas, another soccer team.
Home Depot spokeswoman Jean Niemi said the home improvement retailer has had naming rights at the sports facility since 2002.
“We have enjoyed our association with AEG but felt the time had come to increase our marketing in multiple channels, such as online,” Niemi told The Atlanta Journal-Constitution. The retailer does not have any other facilities that carry its name.
The multi-sports complex sits on 125 acres and includes a 27,000-capacity soccer stadium, an 8,000-seat tennis stadium and other facilities. It has hosted the MLS Cup and is the site of the U.S. Soccer Federation’s national team training headquarters. The U.S. Tennis Association also has a major training facility at the center, which is also an official U.S. Olympic and Paralympic training site.
AEG did not disclose terms of its deal with StubHub.
StubHub’s website allows sports and entertainment fans to buy tickets from other fans. It is a major competitor to Ticketmaster.
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