Like everywhere else, the generational wave is washing over real estate.
People in Generation X – ages 35 to 54 – now account for the largest share of the metro Atlanta market, according to John Hunt, president of ViaSearch, Inc. and, a senior analyst with Smart Numbers, Inc.
Hunt spoke Thursday to a housing conference that drew several hundred builders and real estate professionals to the Cobb Galleria. Also featured was Steve Palm, president of Smart Numbers, along with several other speakers.
Gen X is not just buying more homes, it is paying the highest prices on average for the homes, so it is one of the main demographic forces pushing prices higher, Hunt said.
Those increases have not yet changed metro Atlanta market away from its predominantly middle class nature, he said. “About 80 percent of our sales are below $300,000 in metro Atlanta.”