Business
GEICO has unique take on YouTube ads
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YouTube ads can be annoying at times. But the insurance company GEICO has come up with a way to keep you glued to the screen for the whole ad and not just click to skip it after the mandatory five seconds.
After three seconds, the video freezes as the voice over artist speaks directly to the viewer telling him or her that you can't skip the ad, it's already over. Then you're glued to the screen to see what happens.
Take a look for yourself.
There are more spots than just the family (or dog) enjoying dinner. Here's a second one with a cleaning crew and a runaway vacuum.
And finally, an elevator moment that could become a little awkward.
