Pepsi is gifting new apple pie soda to challenge winners

Pepsi is giving some lucky winners a new festive flavor for the holidays.

The company unveiled an apple pie-flavored soda Tuesday that has notes of “warm cinnamon, buttery crust and fresh apple,” according to its Twitter account.

☑️ Burnt crusts
☑️ Too much salt
☑️ Undercooked creations

Share a pic of your baking fails with #PepsiApplePieChallenge to get Pepsi Apple Pie.

With hints of warm cinnamon, buttery crust, and fresh apple, it’s the best pie you’ll never have to bake 🥧. pic.twitter.com/gcPD7I0a1x
— Pepsi (@pepsi) November 17, 2020

However, there is a catch. The celebratory flavor isn’t sold in stores. Instead, people have to post their best baking fails with #PepsiApplePieChallenge to be considered for one of the 1,500 bottles.

Some people have already started to win bottles, including a user who burned their cookies to a crisp.

#PepsiApplePieChallenge
pochacco..(ed) pic.twitter.com/Gj17We10WX
— 오호 (@nollmung) November 18, 2020

The competition ends Dec. 7 or while supplies last.

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