Fred Davis, a civil rights activist, is responsible for the billboard. He is no stranger to controversial billboards, according to MyFoxMemphis.

The billboard went up about three weeks ago, and has generated both positive and negative comments on social media.

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Amber Hicks and Cherokee County firefighter Justin Hicks were found dead from gunshot wounds inside their home in November 2021. (Cobb County Fire and Emergency Services)

Credit: Cobb County Fire and Emergency Services