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Makeup artist accused of blackface for turning white woman into black one

BERLIN, GERMANY - JANUARY 19:  Make-up equipment is seen backstage ahead of the   Kilian Kerner show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2015/16 at Kosmos on January 19, 2015 in Berlin, Germany.  (Photo by Steffen Kugler/Getty Images for Kilian Kerner)
BERLIN, GERMANY - JANUARY 19: Make-up equipment is seen backstage ahead of the Kilian Kerner show during the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2015/16 at Kosmos on January 19, 2015 in Berlin, Germany. (Photo by Steffen Kugler/Getty Images for Kilian Kerner)
May 30, 2017

Many consider makeup an art form, but one cosmetologist is catching fire for a creation that some are calling blackface.

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A makeup artist took to Instagram to post a side-by-side photo of a white woman he'd transformed into a black one. The left image showed a bare-faced Caucasian model, while the left one was of the same model wearing foundation shades darker than her complexion and a head wrap.

The user wrote a lengthy caption to comment on the look.

“DISCLAIMER. I want to clearly express the sincere place I am coming from with this transformation...THIS IS NOT ABOUT A RACE CHANGE. This is about one woman acknowledging, embracing, and celebrating the beauty of another woman’s culture,” he said.

While an explanation was offered, many took to social media to express their angst, accusing the artist of blackface.

📞Hello Paintdatface ..... WOC called and we want our MELANIN back 😡 #appropration #blackface #BlackGirlsAreMagic @LegendaryRootz pic.twitter.com/jRFaSlxzXG— FancyFallonMua (@fancyfallonmua) May 28, 2017
📚 (@SheilaPThatsMe) May 28, 2017

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A few questioned the cosmetologist’s intention, wondering why he didn’t use a person of color to celebrate black culture.

🌕🌖🌗🌘🌑🌒🌓🌔🌕 (@ArtsyPoet) May 28, 2017

However, there were others who didn’t see an issue.

🏆🏆🏆🏆🏆 (@IVGuerraFelix) May 28, 2017

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The backlash caused the artist to delete the posts, but he did not issue an apology and continued to defend his choice.

“Although I am saddened by how many people are angered, I can't offer an apology for my artwork and for what I find to be beautiful. The transformation came from a place of love,” he said.

The transformation that I recently posted of a woman transformed into a woman of another culture has been highly criticized by those who don't understand the message. I deleted the post, not because I had regret or saw wrongdoing, but because of the negativity social media turned it into. It's been assumed by most that my intentions were to transform my model into a black woman. Truth is, my intentions were to keep the look vague enough to be relatable to many women of different cultures, but the true inspiration of the overall look came from my Cuban heritage. Although I am saddened by how many people are angered, I can't offer an apology for my artwork and for what I find to be beautiful. The transformation came from a place of love and was not about mocking one's race, but rather about celebrating it. I am so proud to be illustrating a woman representing several cultures along with their achievements, beliefs and histories. Art is interpreted differently by all and sometimes it's uncomfortable, but making this world a better place starts with our mindset - thinking positive, showing love and practicing unity.

A post shared by Makeup + Hair (@paintdatface) on

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About the Author

Najja Parker is a multimedia journalist covering Black culture for The Atlanta Journal-Constitution. She is an engaging on-air talent, who has served as a host for the newsroom’s special projects and events, such as the movie premiere of “The South Got Something To Say,” a documentary chronicling the rise of Atlanta hip-hop.

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