The state Department of Transportation is initiating a “sponsor-a-highway” program where companies will help pay for roadside trash removal.

The DOT currently has a volunteer “adopt-a-highway” program, but the paid sponsorships will be the first in the Southeast, according to DOT. Companies signed up include Zoo Atlanta, Tanger Outlets Mall and Hennessy Lexus Atlanta.

DOT spends about $11 million a year on roadside maintenance.

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Christina Mondestin, left, owner of Beni Destiné jewelry, sells a necklace at her booth at the Atlanta Beltline Marketplace's annual Small Business Saturday event, Nov. 29, 2025 (Ben Hendren for the AJC)

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Carleigh Knight (left) and her sister, Natalie Rogovin, look at Christmas ornaments while shopping at Kudzu Antiques + Modern in Decatur on Tuesday, Nov. 25, 2025. (Natrice Miller/AJC)

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