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Poll: Chick-fil-A has the best reputation among fast-food companies

Chick-fil-A on Track to Become Third Largest Fast Food Chain The chicken chain will claim the No. 3 spot in the U.S. in sales by the end of 2018. This is big jump from being the No. 7 spot in 2017. Analyst Mark Kalinowski initially predicted Chick-fil-A would take the No. 3 spot in 2020. He recently updated his forecast that it would be third by 2019. In 2017, Chick-fil-A sales grew by $1.1 billion. It is difficult to calculate exact sales because Chick-fil-A is a private company. The nearest competitor w
By Kyle Nazario
March 11, 2019

When it comes to fast food, people know Chick-fil-A is good.

A poll from Axios and Harris Poll found the College Park-based chain had the highest favorability among fast-food companies surveyed.

The poll asked 6,118 U.S. adults to identify two companies with the best and worst reputation. The 100 most common answers from that survey were ranked by a second group of 18,228 adults.

Six fast-food companies made it to the top 100 of this survey. All of them dropped in ranking from the previous time the survey was conducted, though Chick-fil-A remained ahead by a wide margin.

The ranking (scores are out of 100):

#88: McDonald's: The massive chain scored 63.7 and fell 29 spots from the last survey.

#89: Papa John's: The pizza restaurant scored 66.6 and kept its rank.

#81: Chipotle: The chain, which had health issues last year, scored 66.8 and moved down six places.

#68: Yum! Brands: Yum owns KFC, Pizza Hut and Taco Bell. It had a 71.4 and dropped 15 places.

#59: Starbucks: The coffee company scored 72.7 and dropped five places.

#22: Chick-fil-A: Chick-fil-A scored 77.5 and dropped 18 places.

Its high brand reputation is no surprise given Chick-fil-A is, by one measurement, the most popular restaurant chain in 38 states. It keeps an active business that could surprise you. Did you know the most-sold item isn't chicken?

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Kyle Nazario
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