• Always be interviewing potential new hires. You need a ready pipeline of new talent as your business changes.
  • To woo an investor: Get a referral. Have a succinct pitch that differentiates you. Highlight your expertise in the product or service.
  • Only go into something you're passionate about.
  • Save time to work on growing the business. Don't spend too much of your time on process stuff.
  • Know what your good at. Get other people who have strengths in your weak areas.

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Wait times at TSA security checkpoints at Hartsfield-Jackson Atlanta International Airport hovered around 10 minutes or less Sunday, Nov. 30, 2025, which was projected to be the busiest security day of the year. (Maya T. Prabhu/AJC)

Credit: Maya Prabhu

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Inventor Lonnie Johnson stands with his Super Soaker water guns at JTEC Energy on Wednesday, Oct. 29, 2025, in Atlanta. Johnson, a former NASA engineer, is currently working on a new energy technology through his company’s JTEC device that turns thermal heat into usable energy. (Natrice Miller/AJC)