Atlanta Bread Co. donates bread, and other food
Atlanta Bread Co.'s business model is based on selling, well, bread. But donating bread, cookies and muffins to religious and charitable organizations is also important to the company, a top executive told the AJC.
"We are approached by a charitable organizations all the time," said chief operating officer Basil Couvaras. "When we go into a new market, we'll seek them out."
The company's stores currently donate a combined $1.3-$1.6 million in food per year, Couvaras said. Correct processes for donating food is part of the company's training for new franchisees, he said.
"There's nothing wrong with the product; it still tastes good," said Couvaras. "In a bakery environment, you have to have more than you're going to sell. The last thing you want to do is to throw it away."
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